Quick answer: To edit a blog draft effectively, walk away for at least 24 hours, then read it aloud, simplify the language, add internal links, weave in a personal story, back up claims with data, write a clear CTA, and get a professional proofread before publishing....
What Is People-First Language? A Dietitian's Guide Quick answer: People-first language is a way of describing someone that puts the person before their condition—saying "a person with diabetes" instead of "a diabetic." For dietitians and healthcare entrepreneurs, this...
By Holly Larson, MS, RD – Registered Dietitian and Nutrition Copywriter Creating great content starts long before you write your first sentence. The secret to publishing blog posts that connect with your audience and grow your business? A solid outline that guides...
Can you make a copywriting portfolio without any experience…and without working for free? Yes! Find out how to get writing samples ready to pitch to clients today.
By Holly Larson, MS, RD - Registered Dietitian and Nutrition Copywriter Running a thriving nutrition business can feel like a juggling act. Between client consultations, creating marketing content, managing finances, and countless other tasks, your to-do list is...
Blogging isn’t just about putting pen to paper (or fingers to keyboard) and rambling online. For entrepreneurs, especially those in specialized fields like dietetics, blogging can be a powerful tool to build connections, establish authority, and grow your business....
As entrepreneurs, we wear oh-so-many hats; not only are we registered dietitians with extensive clinical training and experience, but we also need to be experts in marketing, copywriting, networking, taxes, and more. One of those marketing terms we tend to talk about...
What happens AFTER your new subscriber receives their juicy new freebie from you? Is it silence…and then a proposal to become a client? Yikes! That’s like proposing marriage on a first date! Your brand-new subscriber doesn’t know anything about you. There is no...
Ready to write an irresistable blog title for your next nutrition blog? Find out how, here!