Originally published October, 2020
Updated September 2021
Yes, you can create your own profitable career as a writer. The Write Your Way to Freedom course is a unique, robust, and high-value course to launch your dream career, quickly.
This is my honest (and glowing) review of the Write Your Way to Freedom, Sara Turner’s copywriting course.
What is the WYWTF Course?
Write Your Way To Freedom – abbreviated WYWTF – is the comprehensive, self-paced copywriting course created by Sarah Turner, a successful medical freelance copywriter.
WYWTF is a comprehensive and complete course to create your own profitable business as a writer, in whatever niche suits your fancy.
For me, that means writing for my fellow registered dietitians and other wellness experts.
I bought the course in the Spring of 2019. At that time, I was miserable and in the trenches of my divorce, worried about layoffs at my company, worried about losing my house, and desperate for change.
I bought the course – and a Bernedoodle puppy – as a promise to myself that my life would not always be this way.
One of many great things about the course is that it can be done at any pace. You can work through things a bit at a time, as many of us do. You can also go all-in and quickly grow and scale a business.
The right pace is the one that works best for you. For me, it was slow and steady.
What makes the WYWTF course different?
So very many things. Here are a few of my favorites.
You learn to write
Of course, you learn to write. The course teaches you how to write effective, concise copy in any niche. Do you love real estate? Cosmetics? Pets? Businesses large and small, in every niche, need effective copy to connect with their ideal audience.
Being a copywriter means that we have the opportunity to help businesses that we admire grow stronger.
Being able to identify your ideal reader, tune into their pain points and emotions, and help to solve their problems is what we do. It’s powerful, exciting, and you’re never done learning. I love it.
You learn different kinds of copy
Throughout the course, you learn copywriting techniques that apply to any kind of copy. And from there, you learn how to apply those skills in many different formats. There are specific lessons from blogging, to landing pages and white papers.
(And if you have no clue what a landing page or white paper is, I didn’t either before this course. You’ll learn what they are, too.)
You learn SEO basics
While SEO can seem really intimidating, you can make great strides for your clients with just a little bit of training. And then you get to keep learning as you go.
Sara has included thoughtful guidance on getting started with SEO basics. From there, the lessons keep coming with more detailed information about SEO and how you can use it to have more impactful writing.
You learn how to manage your own successful business
There is no point in being a writer if you’re not making a decent income or knowing how to effectively manage your time and business.
Being a copywriter has a surprisingly low overhead. The course guides you through the business basics: how to make your own website, register for your LLC, set up a bank account and get ready to start making that money!
It also teaches you how to avoid the common places that beginner writers seek work: job boards and other low-paying opportunities. These places will keep you on the hamster wheel of working hard for little money. Write Your Way to Freedom shows you the better (more profitable) way to gain high-paying clients: cold emailing, networking on LinkedIn and in Facebook groups.
Lately, I’ve had the most traction getting new clients via professional Facebook groups and by referrals from my own clients, but it all got started with cold emailing.
You gain an amazing community
We all know how nasty social media can be these days. This group is a rare exception to social media norms.
While it can be a turn-off to even think about being in a new Facebook group for fear of connecting with trolls, the WYWTF group is an amazingly thoughtful, constructive and positive place. It’s awesome.
- People have amazing client wins, and we celebrate.
- People have shitty days, and we lift them up.
- People learn a new skill or tip and we share it.
We aren’t competitive because we have learned to develop our abundance mindset. There are plenty of fish (and paying clients) in the sea. We are each other’s biggest fans.
In our private Facebook course community, we call ourselves freedomers, because that’s what we have: the freedom to live our lives in the way that we choose.
You can get your questions answered, quickly
The WYWTF course is not a one-and-done purchase.
The support for your writing journey includes a weekly Facebook live with Sarah Turner, course founder and copywriter extraordinaire.
Each week, you have the opportunity to submit anonymous questions in advance, and then she’ll answer them for you during the live session.
I tune in as often as I can, even if I don’t have a specific question because I learn something new each time.
All of these videos and posts are archived in the group. Being able to search in the Facebook group for past posts is literal copywriting gold.
Sarah practices what she preaches
As a student, it is important to me that my teachers and mentors practice what they preach. Sarah is inspirational, humble, authentic, and believes in progress, not perfection.
She also practices having professional boundaries. She sets up her business in the way that best supports her goals, priorities and workflow. She sets (and protects) boundaries to enforce them.
It is a great reminder to us to do the same; we are worth our own boundaries.
Start where you are. You’re never going to feel 100% ready and your first draft will not be perfect. Start anyway, get some experience under your belt and continue to learn and grow.
The importance of a morning routine
Writing is a creative process. Having your head in the game is important to being productive, instead of dicking around on Facebook and social media for hours on end, or staring at that damn blank page as you wonder what in the hell you got yourself into.
A morning routine is the mental warm-up that gets the creative juices flowing and helps to improve your focus. It also helps to squash the daily dose of self-doubt and imposter syndrome.
For me, my morning routine includes a few minutes of journaling, my cup of hot coffee, yoga for 10-20 minutes and tidying up my workspace. I feel less distracted when I have a clean and organized house, no siren calls to suddenly work on “emergency” laundry or to unload the dishwasher.
The secret sauce to progress is accountability
Accountability. It is one thing to be expected to clock in for your 9-5 job when you’ll get in trouble if you’re late. Or to show up on time for your client meeting…but what about posting that blog post for your own website? Or sending out the next batch of cold emails to find your next clients?
The secret sauce to getting started and to leveling up as an entrepreneur is accountability.
In WYWTF, members are encouraged to have accountability partners to create their own mini-community within the larger group. Each week, I meet with Mila to set goals, talk about how our businesses are unfolding and growing and encourage one another. It’s great.
Some weeks we’re on top of the world, sometimes we’re overwhelmed or struggling with imposter syndrome, but either way, we’re not alone wondering if we are the only entrepreneur feeling this way (nope).
Is Write Your Way to Freedom legit?
Yes. Write Your Way to Freedom is 100% legit.
Not a race to the bottom
When I first started writing, I had my own crappy little blog that I was really proud of. But, I really didn’t know what I was doing and only got the occasional paid article. I didn’t know a thing about SEO or how to pitch to new clients. The few articles that I had in my portfolio from that time were good, but they did not a profitable business make.
I tried to get some writing gigs via the big job boards… but they’re a race to the bottom of the barrel. Write 1000 words for 25 bucks? Hell to the no.
Now, I know that the key to having a profitable, enjoyable business is to have clients who need regular work, especially blogs.
With my training in this course, I have the confidence and skills to land prospective clients via cold email, LinkedIn, and Facebook groups. And the longer I’ve been doing this, the more my own clients are bringing me new ones. It’s awesome, and I’m incredibly grateful.
Even better, because I have a focused niche and a website that is optimized precisely for my dream client, I have clients coming to me. It’s literally my dream come true. And it wouldn’t have been possible without this course.
And this course is not just about writing. It is about having the freedom to live your dream life. This starts with a morning routine.
How much does Write Your Way to Freedom cost?
What I can tell you is that WYWTF is worth every penny, if you commit to the program.
Like anything in life, you get what you put into it. But with the framework of the course and the support of the community, you have the opportunity to achieve huge potential in your business as a successful copywriter.
And we’re doing it, every single day.
I’ve had my first $10k month and I know that it is just the first of many. I am no longer working for my previous, toxic employer and no longer dread the start of the workday. I like what I do and know that my work is valuable to my clients.
Can you say that about your current work? I’d guess not if you’re looking for other options.
What is the value, to you, to have work that is portable and flexible, without an additional degree and more student loans?
If a course helps you replace your income, quit your job, and work from anywhere (even during quarantine and a global pandemic) what is that course worth? Especially if it can get you from a place of not knowing what copywriting is, to having a successful freelance business in a few short months.
Are copywriting courses worth it?
I can’t speak to any other copywriting course, but I can say for sure that the WYWTF course is worth it. From the availability of the founder, Sara Turner, to the positive student community, the comprehensive course (that continues to grow) and the mindset work, this course has everything you need to have an amazing copywriting career of your own making.
The course is worth it. And you’re worth having a career that you love.
Write Your Way to Freedom reviews
My Write Your Way to Freedom review? Go for it.
If you’re ready to launch your kick-ass career as a copywriter, I cannot recommend the Write Your Way To Freedom Course enough. It’s comprehensive, continues to grow, and comes complete with the amazing Facebook community of writers ready to root you on.
But don’t just take my word for it – check out the other reviews on Sarah’s website. And when you’re ready to launch your business, join us. I can’t wait to meet you in the Facebook group.
Please note that this post contains affiliate links. If you click on these links and choose to make a purchase, I will receive a commission on the sale (at no extra cost to you).